Your organisation already records it: a podcast, a video series, webinars, talks. Each piece runs once, gets a post or two, and dies in a channel archive. Meanwhile your buyers have changed how they find you: they ask AI assistants, and the assistants recommend whoever is clearest about who they are, what they do and who they do it for. Being found is not being recommended.
We don’t invent campaigns; your other agencies do that. We take content that has already run and is sitting there as dead fuel, and repurpose it for citations and narrative alignment with who you are, what you do and who you do it for.
Choose the episode and set the plan for the month.
Turn it into the full asset set, branded and clean.
Finished packs showing each team how and where to use them.
Pitch the campaign to hundreds of relevant outlets.
Measure what the assistants say, and plan the next month.
Each month we take one episode from your library through the same five steps:
We choose the episode from your Campaign Bank that will carry the month, define the story it tells about who you are, what you do and who you do it for, and plan the campaign around it: the assets to make, the teams and channels that will use them, and the outlets to pitch.
Still images, short videos, quote cards and a synopsis video, each created in portrait, square and landscape, in two complete sets: one branded, one clean for you to brand as you wish. Plus an audio summary, the campaign story as a publish-ready document, and every insight as text packaged with its related media assets, ready for your content teams to deploy across blogs, pages and posts in as many ways as they like, all delivered to your shared Drive folder under a licence to use as you wish.
Clear direction on how and where to use every asset, in social, on your site and beyond, delivered as finished work rather than recommendations. Your social team gets a month’s drafted posts with the assets attached. Your web development team gets the technical findings from a public crawl of your site and a list of SEO and GEO (Generative Engine Optimisation) fixes that raise your organisation’s visibility across AI models and traditional search, and lift your video, image and multimedia assets across the web. Your website content team gets copy-paste structured data, campaign articles, assets ready for embedding, and the landing page brief. Your PR team gets drafted pitches to named targets and the outreach plan.
Whether these teams are external agencies, in-house people wearing several hats, or anything in between, they work in genuine alignment: doing the day job while every month moves your AI and search visibility, and with it brand awareness, engagement and sales.
Each campaign is pitched to hundreds of relevant publications and outlets. Every outlet makes its own editorial decision.
What the assistants say about you this month, measured against who you are, what you do and who you do it for. Honest about its limits, because anyone who guarantees citations is selling something else. Strategic meetings at a cadence that suits you, so we support you and your in-house teams on any aspect of execution. What we learn feeds the next month’s campaign plan, and the cycle begins again.
Month one is the setup: we define your positioning (who you are, what you do, who you do it for, and who you are not for), agree your Campaign Bank of twelve campaigns from content you already have, and run the first one. From then on, the next campaign in the bank runs on the first of every month unless you swap it, so no month passes with nothing delivered.
The whole service runs on our own systems, and we work with you by meetings, calls, chat and email, in whatever way suits you, and every deliverable sits in a clearly structured shared folder that your team members reach with their own work logins. We do not ask for access to your CMS, your analytics or your ad accounts, and we place no snippet on your site. Your teams make every change on your own systems, working from finished work we hand them. One contract defines the service, scope and touchpoints, which keeps procurement and data protection simple and keeps the focus on growing your visibility as quickly as possible.
From £4,000 a month, twelve-month term.
We are not your PR agency, your social team or your web developers, and we are not a podcast producer: you keep making the content, we make it work. But we know every one of those crafts from the inside, and that is what makes us uniquely placed to be your AI and search visibility team: one team that sets up and boosts your campaigns across earned media, where visibility compounds month on month, at a fraction of what the same work costs spread across four separate agencies.
